Video Marketing

Show It!

Seventy-four million Internet users watched online video content for an average of 14.8 hours per viewer in March 2011 (according to comScore).

Have you been wondering if your business should be leveraging online video in your marketing efforts? Video engages people in a way that text and photos can't. Using video brings faces, voices, personality and authenticity to your business.

Vicadea Concepts partners with SOHO (small office, home office) Professionals to build a library of video content. Carrie Drybrough, your Online Systems and Applications Expert, assesses your video needs, coordinates the services of a professional videographer, edits raw footage, provides voiceover services and uploads your content to video sites for SEO (search engine optimization).

Videos are an easy, fun and inexpensive way to create and post content online. Videos hosted on websites help your SEO because they give the search engines more content to index and associate directly with your brand.

Did you know that Google owns YouTube?

What else does video do?
1. It tells your story quickly.
2. It puts a face to your operations.
3. It helps your audience remember your message.

What do you need?
A camera (for iPhone's shoot the video in horizontal mode) and tripod
A mic (wireless or Snowflake)
A quiet recording area with good lighting
A YouTube, Blip.TV or Vimeo Account