Presentations
The art of visual communication continues to grow. A presentation is a visual guide for the audience, not a script for the presenter.
Vicadea Concepts has a team of Presentation Enthusiasts who provide you the ability to transform your presentations and create visceral reactions from your audience. Working for you as designers or content creators, our Presentation Enthusiasts are experts in their field. We create templates from stretch that embrace your brand and makeover existing presentations by deconstructing and simplifying (more graphics/less text).
Pre-formatted slide layouts enable users to quickly build new slide content which is designed on a common framework that inspire end users to move away from bulleted slides. There are many times when slide sharing creates havoc. It is more efficient to host presentations on the 'cloud' through Sliderocket. One feature of Sliderocket is that when a change is made to a slide or slide deck, it is available to everyone who requires access. This makes edit crunch time less painful. Some planning now will speed things up later. Sliderocket includes a graphics library.
Have you ever had the need to have someone view your presentation without you there providing the context? Consider creating a movie from your presentation with voiceover, music and sound effects. Ask us how. Call 416-560-4797.
In a perfect world, all presentations would be planned, designed and rehearsed well in advance. We understand this is not your reality and work with you to achieve quick presentation turnaround time. Don't want to take your laptop with you to conduct a presentation? Present from an iPad or Smartphone.
Presentation Pointers
1. Know your audience's pain points
- tell stories of reliability
- deliver a bona fide solution to the audiences challenges
2. Let your audience see your story
- pictures are worth a 1,000 words and people process images thousands of times faster than speech
- use a mix of images, diagrams, charts, tables and video
- your message will be easier for the participants to remember when pictures are used
- reduce the text in half (keep it smart and simple) it is redundant and distracting to your speech
- less than 3% of business communication is done visually
3. Be passionate about your subject
- gain interest from your audience by letting your passion come alive
- assume your audience already knows what you do and deliver current data
4. Build around your conclusion
- start building your presentation with the last slide first
- always keep in mind your 'Call to Action'
- determine what your presentation needs to encourage action
5. Pretty up the agenda
- instead of a bulleted agenda, create a graphical representation and use it repeatedly
- audiences don't buy in based solely on content but decide based on perception of the content
- invest in creating a professional presentation (clean, crisp, collateral branding, visually stimulating, word wrapping)
- utilize custom template features (background images, logos, colour palette, depth, slide masters)
7. Use appropriate sequencing to promote understanding of a subject
- no longer termed animation, sequencing strategically displays information
8. Focus the audience and draw attention to you
- Press <W> to white out the screen during the presentation
- Press <B> to black out the screen during the presentation
- Colour choices: develop a style palette for consistency
- understand the value of eye flow and whitespace
- most people have a better memory for graphics "Picture Superiority Effect"
- the visual part of the brain is continually buzzing
- the brain begins to organize the visual world even before people are ready to select what they want to take in
- primitive features are colour, size, orientation, movement and depth
- proximity and connectedness are key to demonstrating relationships
- often graphics with reduced realism provide more focused communication
- 3M-sponsored study says using the right graphic can increase the likelihood of the audience acting on your message by 43%
~ "The only reason to give a speech is to change the world." – John F. Kennedy










